![2.2 The Customer Lifecycle. Let's review the customer lifecycle… | by Sergio Paluch | Growthzilla | Medium 2.2 The Customer Lifecycle. Let's review the customer lifecycle… | by Sergio Paluch | Growthzilla | Medium](https://miro.medium.com/v2/resize:fit:1400/0*QS_bJqefL0rfhYm_.png)
2.2 The Customer Lifecycle. Let's review the customer lifecycle… | by Sergio Paluch | Growthzilla | Medium
![Thomasbcn on X: ""Retention is an output. To move retention, you need to focus on one of its core inputs: Activation, Engagement, or Resurrection." From @reforge's "Retention in the Times of COVID-19": Thomasbcn on X: ""Retention is an output. To move retention, you need to focus on one of its core inputs: Activation, Engagement, or Resurrection." From @reforge's "Retention in the Times of COVID-19":](https://pbs.twimg.com/media/EaLYMQeX0AAHijt.jpg)
Thomasbcn on X: ""Retention is an output. To move retention, you need to focus on one of its core inputs: Activation, Engagement, or Resurrection." From @reforge's "Retention in the Times of COVID-19":
![2.2 The Customer Lifecycle. Let's review the customer lifecycle… | by Sergio Paluch | Growthzilla | Medium 2.2 The Customer Lifecycle. Let's review the customer lifecycle… | by Sergio Paluch | Growthzilla | Medium](https://miro.medium.com/v2/resize:fit:737/0*r5ESFws2n0CVqe8c.png)